Some folks are wise and some are otherwise. -Tobias Smollett
Question #812 posted on 09/23/2003 midnight

Dear 100 Hour Board,
Why did BYU change their colors, & t-shirt, hat, sweater, & many other items of merchandise?
- confused

A: Dear confused (can I think of a more common pseudonym?)
BYU changed the colors and logos apparently because the old colors weren't selling. Here is the story from Newsnet: From this article, it seems that (former) President Bateman thought the new colors and logos would be better for the university.
-Brother Tom